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Publishing locations

Prime Video Direct allows video providers to publish to select marketplaces, including Amazon.com (U.S.), Amazon.co.uk (UK), Amazon.de (Germany & Austria), and Amazon.co.jp (Japan). See which marketplaces are enabled for publishing on the Availability tab.

Classic marketplaces (US/UK/DE/JP)

Locations listed on the Availability tab are based on the metadata language selected when adding a title. For example, when adding a title, if you select:

  • English metadata language, you will only see U.S. and UK as eligible locations on the Availability tab.
  • German metadata language you will only see Germany as an eligible location on the Availability tab.
  • Japanese metadata language you will only see Japan as an eligible location on the Availability tab.

Europe and UK

If you publish content in Europe or the UK, you're required to complete a UK Tax Questionnaire and submit billing preferences. The new Tax Questionnaire is available in the Prime Video portal in Your Account settings and determines whether you receive a monthly VAT invoice.

Germany and Japan

You can only select one metadata language per title and it can't be changed after selected. To add a new location, you must add a new titles with the metadata language that corresponds to the location you want to publish to (i.e. English metadata language for U.S. and UK, German metadata language for Germany, or Japanese metadata language for Japan).

For example, if you only see U.S. or UK on your availability tab, but you want to publish in Germany or Japan, you will need to create new title entry and select German or Japanese metadata language, respectively. You must also provide localized audio or captions file for Germany, or localized audio and burnt-in subtitles for Japan (Note: Japan doesn't support Japanese caption files).

India and Rest of world

Sign in to your Prime Video Direct account and complete the territory request form to request access to additional publishing locations.

We're unable to process your request unless all fields within the form are completed. Please don't submit more than one request. There is a very high standard for publishing in other territories and completion of the request form doesn't guarantee expanded publishing access. Prime Video Direct reserves the right to allow or revoke publishing titles to additional locations.

Note: Prime Video Direct doesn't accept publishing requests for India or Rest of world territories via email or our Contact us form.

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