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Category definitions

If your content doesn't fall into one of the categories below, the content is ineligible for submission to Prime Video Direct.

Note: We don't accept silent or ambient titles.

Standalone categories

  • Movies   Professionally produced content containing a storyline with a runtime of 40 minutes or more.
  • TV shows   (Episodic titles only) Professionally produced content containing a storyline with episode runtimes that typically exceed 10 minutes.
  • Short films   Professionally produced content containing a storyline with a runtime of 40 minutes or less for standalone content or 10 minutes or less for episodes.
  • Clips   Content which is short in duration (runtime of approximately 10 minutes or less), an excerpt from a longer recording, or a compilation of clips.
  • Concerts and performances   Content of a performer or group of performers presenting one or more works of art, including live performances.
  • Educational   Content which is instructional or educational in nature.
  • Interviews   Content containing one-on-one or one-to-many conversations in a question and answer forum.
  • Music videos   Content integrating music and imagery, including film rendition of a recorded song.
  • Reporting and journalism   Professionally produced content containing informative discussion or opinion related to events, ideas, or individuals.
  • Sporting events   Content of a broadcast of sanctioned athletic or sporting events.

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